top of page

GET YOUR GEAR IN THE RIGHT HANDS

Instruments, gear, accessories — no matter what you're offering, how your brand reaches musicians makes all the difference. From trusted local shops to global online platforms to the hands of influential artists, smart distribution builds more than visibility — it builds credibility.

​

We help position your products where they’ll be seen, played and talked about. Whether you’re launching a new line or scaling a signature product, we make sure your brand gets the stage time it deserves.

DISTRIBUTE TO YOUR STRENGTHS

Not just shelf space — sound strategy.

Distribution in the music industry isn’t one-size-fits-all. Artists, retailers, and consumers all interact with gear differently. We work with you to tailor a route to market that aligns with your brand identity, product quality, and audience expectations.

​

Whether you're looking at boutique music shops, DTC storefronts, artist-led drops or global resellers — we help craft a smart, flexible strategy to make your products accessible, desirable, and in-demand.

What we do...

DISTRIBUTION STRATEGY

  • Audit of current sales and stockist channels

  • Custom distribution plans based on business goals

  • Multi-channel rollout (retail, DTC, wholesale, international)

  • Launch and restock planning for new product drops

​

BRAND PLACEMENT & RETAIL ALIGNMENT

  • Analysis of your product visibility in-store and online

  • Identification of stockists aligned with your market

  • Tiered distribution planning (core range vs. exclusive gear)

  • Shelf and listing strategy to enhance brand presence

​

 

BOOK A CONSULTATION 

At Ballistica our team have been working backstage to help leading global brands succeed for over 20 years. Our understanding of what makes a brand resonate with consumers comes from hundreds of interactions with customers, retailers, distributors and manufacturers. Our goal is to help you evolve or develop a brand that can thrive. Based in the UK Ballistica works with everything from small domestic startups through to global clients in Europe, Asia and The USA.  


To book a consultation, click here. 

bottom of page